[Hacksaw]

I guess Demoff is surprised.

NFL rules remain consistent.
Rams not appearing to prioritize a uni change immediately upon returning (on their own) is evident .
The attempts to make ticket purchasers in LA happy after hearing their complaints is evident.

What is not certain is why they feel it is so important to change (re-brand) simultaneously with the opening of the new digs. The only thing I can surmise is that they are afraid the new uni wont be preferred by the fans when compared to the Ferragamo's. Compared to the current 'Monster Mash' they're wearing, even a Browns uniform would look good and be accepted.

They had the time to do it, but didn't.

[Elvis]

https://www.cbssports.com/nfl/news/nfl- ... 18-season/

NFL seems to be against one part of Rams' uniform plan for the 2018 season

If the Rams uniform combinations look ugly this season, this is why

John Breech
@johnbreech
May 11, 2018 • 3 min read

After being forced to wear mismatched uniforms for part of the 2017 season, the Rams were hoping to fix things this year, but it doesn't look like that's going to happen.

If you haven't been following the Rams' uniform drama, here's a quick refresher: After making the move from St. Louis to Los Angeles in 2016, the team decided it was also going to undergo a major rebrand that would involve a uniform change. However, the uniform change wasn't scheduled to happen until 2019.

Due to that fact, the Rams played the 2016 season with their gold, white and blue uniforms before making a minor switch the next year. In 2017, the team got rid of the gold horns on their helmet and added white horns. If you're wondering what all this looks like, here's a picture.


Jared Goff has worn quite a few uniform combinations during his three years with the Rams. USATSI

The image on the far right is what the helmet looked like in 2016. The image in the middle is from 2017 and the image on the left is the throwback uniform that the Rams would prefer to wear, because those are the colors they wore during their first stint in Los Angeles.

Unfortunately for the Rams, the NFL only allows teams to wear their throwback uniform a total of two times per year, which means the league won't allow them to wear the blue and yellow look more than twice. Rams COO Kevin Demoff told the Los Angeles Times this week that the Rams have let the league know their feelings on the issue.

"We have spent the year educating them on our fan base," Demoff said of the NFL. "We forwarded them all of the fan complaints, the emails we get, so I think they're well aware of our fans' preferences."

The Rams had even asked the league if they could wear blue and yellow for the team's playoff game last season, but the NFL shot them down.

The problem for the Rams is that when they're not wearing blue and yellow, their uniforms just don't match. The team was mocked on Twitter last season anytime they wore their navy blue uniform.





As a matter of fact, the uniforms were so ugly that the Rams actually made fun of themselves one week.



Demoff hates the mismatched blue look so much that the team is going to try to wear white for every game in 2018.

"If we can avoid wearing our Navy jerseys next year, we will," Demoff said.

Demoff has been talking to the league about wearing blue and yellow more often this season, but so far, the talks aren't going the way the Rams would like.

"It was always with the idea that we'd be able to revisit it during the offseason when there's more time to plan," Demoff said. "Hopefully, they recognize the challenge we have and appreciate the connection the fan base has to the blue and yellow.

Even blue and white, which the Rams wore in the 1960s, would be better than wearing a mismatched look.



The good news for Rams fans is that they only have to deal with the mismatched uniforms for one more season ... or is it two more seasons?

One other issue here is that the Rams don't yet know when they'll be getting new uniforms. Originally, the team was hoping to unveil a new uniform when the their new stadium opened, which was supposed to be in 2019. However, the stadium opening has now been delayed until 2020, which means that might end up being the year the team eventually gets a new look. Demoff told the Times that the team will know by the end of the offseason whether they'll be getting a new uniform in 2019 or 2020.

In the mean time, Rams fans should probably get used to the ugly uniforms, because they'll be sticking around for one (or two) more seasons.

[Elvis]

One thing that seems to not quite get mentioned is the Rams chose this mismatched look. They could have stuck with the St. Louis uniforms which do, at least, match.

It's debatable which of those two bad choices most fans would prefer. My guess is first they would refuse to answer, then reluctantly choose the current situation...

[Hacksaw]

Preposterous really.

[Hacksaw]

One thing that seems to not quite get mentioned is the Rams chose this mismatched look. They could have stuck with the St. Louis uniforms which do, at least, match.

It's debatable which of those two bad choices most fans would prefer. My guess is first they would refuse to answer, then reluctantly choose the current situation...

As much as I dislike the Gold helmet color period, if the team has to roll out the blueberry jersey tops again, I'd prefer that gold to the mismatch.

[moklerman]

One thing that seems to not quite get mentioned is the Rams chose this mismatched look. They could have stuck with the St. Louis uniforms which do, at least, match.

It's debatable which of those two bad choices most fans would prefer. My guess is first they would refuse to answer, then reluctantly choose the current situation...

Which is what I've been saying. It isn't the league's fault. It isn't Nike's fault. It isn't the fan's fault. The Rams are responsible for all of the poor planning and poor decisions and because of that, there is little reason to think they are going to get the re-brand right when(if?) they finally do make a change.

If I had to choose, I would, without hesitation, take the blueberries. I HATE the blueberries but the 2017 uniforms are so bad that I wouldn't even have to think about it.

I really don't see how the team can be given credit for having a plan when they don't even seem to know the league rules about uniforms and were apparently oblivious to what their fans would actually like to see.

[aeneas1]

I remember that article which is why I grow tired of the BS coming out of Demoff’s mouth about the uniform change.

They could have applied for a change the year they moved back under the special circumstances if the move. They chose not to due to this insane rebranding with the new stadium. It’s almost as if they think the stadium is going to be a flop so let’s doing the uniform change at the same time to cushion the blow

yes, exactly, their intent has always been to introduce their new unis when they set up shop in kroenkeworld... if folks want to bust on the rams for this, thinking it would have made much more sense to introduce the new unis upon their return to l.a., and move into the new digs with these new unis, that's one thing, but to pretend that they had no uni plan from the get-go, like some clearly have, makes little sense to me... personally i get wanting the uni change to coincide with the new digs, it makes perfect sense to me.

[dieterbrock]

What doesn’t add up to me is that the NFL let them change the helmet and the logo, but not the rest. Seems so stupid.
Blame the NFL, blame the Rams, whatever. Just can’t compehend how it was ok to do half

[Elvis]

[Hacksaw]

For the whites, just remove the gold and replace it with blue.
For the blues, just remove the gold and replace it with white.

How hard is that, , ? for cryin' out loud !!!