[St. Loser Fan]

This brings to mind what European soccer has done with uniforms. Each team changes their uniform every year. They'll stay with their club's primary color scheme for their home uniform every year, but they'll make it different -- some years, dramatically so. The away uniform, on the other hand, will change colors seemingly at random. If you don't know you're watching a particular team, you'd never recognize them by their away uniform. And then they have a third jersey and sometimes even a fourth, each different from the others. Many times, the choices are spectacularly hideous.

Clearly, they have done this for marketing purposes. Fans buy new jerseys every year, just to keep up. At least that's the message.

The NFL hasn't taken that approach -- but it's starting to trend in that direction. I wonder if that's where it ends up. I hope not.

Look at NHL teams and how often they change. I’m on my 4th St. Louis Blues jersey in 20 years.

[rams74]

Someone prepare my coffin, I feel I just aged 20 years reading this.

The way I feel now is that we may be the old-timers, but it's the Rams who are hard of hearing.

[TomSlick]

I appreciate teams that don't mess with their colors/helmets. Makes them seem stable, reliable and not catering to flights of whimsy.

The RAMS caved on that long ago, so the only thing left is to nail this new design and then put away their crayons, colored pencils and Etch-a-Sketch forever...no more dicking around with our team.

[Elvis]

RFU is very much in the old-timer demographic with most of us going back to the first incarnation of the L.A. Rams. Our views are well known, especially to us.

But clearly the Rams are getting their direction elsewhere as well.

@Horny Mcbae You're new to the Rams game. You're young. What's your take? What are you looking for in a new uniform?

[moklerman]

I appreciate teams that don't mess with their colors/helmets. Makes them seem stable, reliable and not catering to flights of whimsy.

The RAMS caved on that long ago, so the only thing left is to nail this new design and then put away their crayons, colored pencils and Etch-a-Sketch forever...no more dicking around with our team.

I agree but with a caveat. And that's a double-edged sword. Because if they don't come up with something timeless, we'll be in the same boat not too long from now.

Which is why I prefer they keep, at least, the essence of the Ferragamo's. It may have taken them some time to get to that design but it really is unique and good looking. The Rams earlier uniforms were basically a cookie-cutter uniform with their colors. Many teams evolved beyond that generic football template and what the Rams came up with still stands alone IMO.

And the more I think about it, the more it irks me that Demoff is suggesting that original Rams fans don't know what looks good and are just clinging to the past. I'll be damned if I defer to the franchise that has ruined the Ferragamo's, chosen to walk away from them multiple times, subjected us all to the still birth atrocities of the return to LA and the god-awful blueberries.

[Rams1PlateSince1976]

Elvis: You raise an interesting point. Average age of Rams fans. As in fans dedicated enough to checking on their team nearly every day.

might be a good poll. I turn 60 in July.

[St. Loser Fan]

While we’re being old and cranky you know what grinds my gears? The Golden State Warriors with SIX different jerseys this season.

https://news.sportslogos.net/2019/09/17 ... r-2019-20/

[aeneas1]

if you were 10 years old in 1965, and 65 years old today, you saw the rams sport:

- the blue/white for 8 years
- the "ferragamo's" for 27 years.
- the st. louis colors for 17 years.
- the recent mishmash for 3 years.

if you were 10 years old in 2000, and 30 years old today, you saw the rams sport:

- the st. louis colors for 17 years.
- the recent mishmash for 3 years.

appealing to a "new generation" makes little sense to me in terms of the rams uniform history, unless you think the younger generation of rams fans only know the st. louis colors (which were widely disliked), and this gives you carte blanche to do something quite different, because the younger generation(s) don't really remember pre st. louis colors?

whatever the case, the nfl faces a youth audience challenge going forward imo, the far majority of nfl fans are 45+ years old, hell my 24-year-old son and his friends couldn't name 10 nfl teams.

in the end it seems that nike has sold the nfl on the notion that uniform change is easy merchandising money, an easy money grab, but the nfl isn't the ncaa, and the nfl's 5-year uniform change rule (excluding special circumstances) doesn't seem to quite fit the formula... of course i wouldn't be surprised if nike eventually talks the nfl into allowing uniform changes every year, along with multiple in-season uniform options, would that be a bad thing?

[AvengerRam]

[u]
in the end it seems that nike has sold the nfl on the notion that uniform change is easy merchandising money, an easy money grab, but the nfl isn't the ncaa, and the nfl's 5-year uniform change rule (excluding special circumstances) doesn't seem to quite fit the formula... of course i wouldn't be surprised if nike eventually talks the nfl into allowing uniform changes every year, along with multiple in-season uniform options, would that be a bad thing?

We all know what Nike's interest is.

Would it be a bad thing if uniforms changed every year, with multiple options... that's a matter of perspective, I suppose.

I'm a Miami Heat fan, and the team has changed its uniforms many times, and now has all sorts of "Vice Nights" variants. I like them.

There are two differences, though...

First, the Heat were established in 1988. And, while they've become one of the more prominent and respected franchises, they don't have the storied history that the Rams have.

Second, in an 82 game schedule, its easier to mix in variety without diluting the standard look of the team. I'm not sure the same can be said for a 16 game NFL season.

In the end, I know what I like (Ferragamo-style, all the way), and hope that when I see the new uniform, even if they are tweaked, my general reaction is "that's the Rams look I know and love."

[aeneas1]

First, the Heat were established in 1988. And, while they've become one of the more prominent and respected franchises, they don't have the storied history that the Rams have.

Second, in an 82 game schedule, its easier to mix in variety without diluting the standard look of the team. I'm not sure the same can be said for a 16 game NFL season.

the university of oregon's football program was established in 1894, has a rich history, and rocked their traditional greens / yellows for decades and decades, only to become the poster child for nike's avalanche of uniform style changes, which was and continues to be wildly popular among the student body (younger generations) and alumni (older generations).

will nike be able to pitch this success to the nfl, get the nfl to eventually buy into ditching their 5-year rule, and allow teams to change uniforms every year, and even have multiple in-season uniforms? if so, would it be a bad thing?